As an illustrator, I've learned a thing or two over the years. Some of which, would have been helpful to know early on.
Being a freelance illustrator isn’t just about the art, in fact there are a lot of other factors that go into this creative profession.
Read MoreRejection stings, but realistically, it’s part of being a working creative. It doesn’t matter if you’re an artist, designer, photographer, illustrator, or writer - a piece of your heart is ingrained in what you create. Rejection feels bad, understandably so. The trick is how to move beyond feeling upset so that you can get back to creating. Your livelihood depends on being adaptable and able to consistently market and pitch your work.
Read MoreI understand that some folks think marketing feels “icky”. Try to embrace the fact that marketing is part of being a freelancer (or entrepreneur). Marketing your services and finding new clients can be frustrating, but with the right frame of mind, it’s easier to discover what feels natural and works best for you.
Market on your terms using your strengths and interests, so that it becomes a happy part of your business instead of a drag.
Read MoreHow to navigate Pinterest, the dreaded algorithm, and the push for more relevant content. Why Fresh Pins should be the biggest part of your Pinterest strategy… it’s ok to still repurpose pins, if you do it the correct way.
Read MoreA motto can describe you and what you believe in. It becomes a positive reminder about why you began this pursuit. If you don't have a motto, create one. Write some ideas down in a journal and see what sparks.
Read MoreBeing a freelancer has its's perks and I understand why you are excited to get out there and do your creative thing... BUT, are you business ready? Before you take the leap with a freelance business, I recommend these 9 important steps.
Read MoreAs a freelancer, I’m part artist, office manager, marketer, and CEO all rolled into one tidy (messy buns are kinda tidy) human. Managing these roles comes down to practice, productive scheduling and helpful platforms. Which is why my marketing efforts focus on my two besties: Instagram & Pinterest.
Like any friendship we have our ups & downs... talking to you IG and that pesky algorithm. But what relationship doesn’t have a few quirks? Instead of choosing one over the other, I found them to be equally helpful, in significant ways.
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